The
Hollywood Connection
and
some bibliographic problems with attribution, edition
identification, etc.
Book
illustration and cover design evolved with developing
technologies, and we see in this example how photography and
then the movies were used. Grosset & Dunlap issued many
editions of books that were illustrated by movie stills, called
Photoplay Editions. The use of images of movie stars to sell
books started early on. This example is particularly
interesting because we see the same cover design and text block
being recycled with new dust jackets as the same book was used
for three movies and three photoplay editions. The
book has a 1904 copyright, and earliest Stokes edition in this
collection is January, 1905.
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The
Garden of Allah >
by Robert Hichens
32 illustrations from photographs
by Hélène Philippe
New York: Frederick A.
Stokes Company
(September) 1907, 21.5 x 14.5 cm.
Dark blue cloth, stamped in light blue, green and gold. Front cover:
Desert night scene with starry sky in arabesque border with gold title.
Spine: gold title with horizontal matching border. Dingman 139.
The
Garden of Allah ^
by Robert Hichens
8 illustrations from
photos by Hélène
Philippe
New York: Frederick A.
Stokes Company
(September) 1907, 19.4 x 13.3 cm.
Biskra Edition. Green cloth stamped in blue, brown and gold. Front cover: Small desert scene with palm trees, gold title and arabesque border. Spine: gold title.
Stylistic elements of this unsigned design are similar to other
Stokes covers by George W. Hood.
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Above:
1907
unsigned design
(perhaps by Frederick Garrison Hall)
The Garden of Allah was issued in several variants
by the Frederick A. Stokes Company of New York. The original 1904 cover design
(below) was most likely by Frederick Garrison
Hall, as the initial "H" is on the design and Hall did books for Stokes
at that time. Grosset and Dunlap also issued a 1904 edition with
the same binding as Stokes. Note that the camel in the 1907 image above
is the same as the one on the 1904 edition below, without the
pedestrians. This supports the attribution of this design to Hall.
Additional evidence of
Hall's aesthetic can be seen by comparing the borders on the two 1907
covers to Stokes' 1905 issue of The Heart of Lady Anne by A. and
E. Castle, which is known to be a Hall design. |
The
Garden of Allah
by Robert Hichens
New York: Frederick A.
Stokes Company
(January) 1905, 19.5 x 13 cm.
[signed H, likely Frederick Garrison Hall]
Red cloth stamped in
brown and gold. Front cover: Two camels, one with rider, and two
pedestrians in brown, on brown outline pedestal enclosing gold title.
Spine has figure of musician in brown. (reference copy with pigment gone
from title on spine). This design was used in many variants for over 30
years on Grosset & Dunlap reprints.
It's difficult to
assign accurate dates to the Grosset & Dunlap editions, as they all
have no title page date and Copyright, 1904 on the back of the tp. Each
edition, however, has a booklist in the back, and by looking up the
editions advertised, we can ascertain an approximate date. The
dust jackets also have
booklists, and they may be updated more often than the lists in the
books. Thus we know that DJ 1 below is after 1909
from the other titles on the jacket, DJ 2 is after 1913, and DJ 3 we can
place after 1926, as it is the photoplay DJ of that year's film. But we have no
guarantee that the DJ's that come from a dealer were originally on the
copy of the book they arrive with. Several of these editions, including
the 1926 photoplay, were listed in the dealer's catalogue as 1904
editions, because of the copyright date, though that is clearly
impossible.
Above
left: Stokes edition published January, 1905 (stated on tp
verso) (reference copy).
Above center:
1907 (?)
Grosset and Dunlap edition (based on latest title advertised in
back).
Beige cloth with black titles, brown images and
border.
Above right:
1909 (?)
Grosset and Dunlap edition (based on latest title advertised in
back). Tan cloth with midnight blue titles, dark burgundy images and
border.
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Above Left:
1910 (?) G&D edition (based on latest title advertised in
back) in blue-gray cloth with dark blue title
and dark maroon images and border. This arrived in dust jacket 1
below.
Above Center:
1910 (?) G&D edition (based on latest title advertised in
back) in blue-gray cloth with dark blue title
and dark maroon images and border. This arrived in dust jacket 2 below
(1912-1916 ?). Note that the type on the cover is slightly
bolder and not as crisp compared to the previous copy.
Above right:
1927 G&D Rex
Ingram Photoplay edition in green cloth with black title, images and
border. This configuration was also used on the 1916 Selig
Polyscope Photoplay edition. This copy arrived in dust jacket 3
below.
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Right:
Dust Jacket 1 came on a copy inscribed 1914. The image on the cover is
taken from the 1907 Stokes edition, and the latest advertised
edition on it appears to be 1909. Note that all four DJ's were
scanned in their plastic sleeves. >
Below:
DJ 2 came on an uninscribed copy similar to the binding and text
block of the DJ 1 copy. But DJ 2 has characters on it that appear
identical to those in the 1916 film (see photos from the Selig
photoplay edition below) but the latest book advertised is 1913.
The illustration is signed While/N.Y. v
So the
DJ that came on the other (undated, uninscribed, not illustrated)
copy is likely to have been issued after 1916. It does not say
"photoplay" anywhere on the DJ, so that image may have
been used on other trade editions, but I have also seen a copy of
the Selig photoplay edition for sale with this exact DJ. One would
expect editions after 1913 to be listed on it, but in 1916 we were
in the middle of a World War. Could this artwork have been
done from movie stills made before the film was released?
It's also possible that during the war a new image for this title
was added to a "stock" dj due to rationing shortages,
and that this was then used to wrap books in inventory to make
them appear up-to-date. |
Below:
DJ 3 came on the green 1927 G&D Photoplay edition, with stills from the
1926 MGM silent film directed by Rex Ingram,
starring Ingram's wife Alice Terry and Ivan Petrovich. It is
also interesting because the back panel lists only photoplay
editions.
The famous
1936 Technicolor film of this story, starring Marlene Dietrich and Charles
Boyer, was also issued as a G&D photoplay edition with a new DJ and the same stamping on the cloth
cover, this time in red cloth with black lettering and images, but
without the line border, making it similar to the 1905 Stokes copy, but
without the gold title. The endpapers are stills from the film.
This collection
includes all the copies illustrated above, including the 1936
version, although it is outside the collection's time frame of
1872-1929.
Click to
view the online exhibition preview of
American Decorated Publishers' Bindings, 1872-1929
or go to the preliminary checklist of the
collection |
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